Have you ever searched for a local business on Google – a restaurant, a plumber, or a hair salon? Chances are the companies you saw in the search results were listed on Google My Business.
Google My Business is a free tool that helps customers discover and connect with local businesses like yours. It displays your business information across Google Search and Maps to drive awareness and lead generation.
If you run any kind of local business, getting listed on Google My Business should be a top priority. Read on to learn more about what Google My Business is and why your local business needs to be on it.
What Exactly is Google My Business (GMB)?
It is Google’s centralized platform for managing your online presence on Google Search and Maps.With a Google My Business listing, your business gets a public profile that displays important business information:• Business name, address & phone number
• Photos
• Opening hours
• Products & services offered
• Website & social media links
• Reviews from customers
This business profile helps you get discovered by people who live in your area and are looking for local businesses on Google platforms.
Essentially, Google My Business puts your business on the map – both literally on Google Maps and figuratively by helping new customers find you locally.
Why You Need Google My Business for Your Local Business?
Here are four key reasons every local business needs to be on Google My Business:
Improved Local Visibility & Discoverability
The #1 reason to create a Google My Business profile with the help of best local SEO agency in India is to enhance your local findability. 71% of mobile users who search for local businesses visit or call the business within just 24 hours.
By getting your business listed, you make it easy for nearby customers to find your products, services, or store location when they search Google. This is hugely valuable as 76% of searchers don’t scroll past the first page of Google.
Increased Website Traffic & Foot Traffic
Your GMB profile displays your website URL publicly, driving direct traffic to your site. One study found 43% of clicks for service-area businesses go to the website link.Plus, the Google Maps integration enables directions to your store, boosting foot traffic. According to Google, people who find a business on Maps are 2x as likely to visit in person.
Improved SEO & Local Ranking Potential
Populating and optimizing your GMB profile strengthens your local SEO. Google says 3 in 4 users turn to search engines to find local information, so ranking well locally is key. Factoring in signals like reviews and location relevance, Google My Business optimization makes it possible to rank #1 on the map pack – the ideal spot for visibility and clicks.
More 5-Star Reviews = Higher Credibility & Conversion
The more positive reviews your Google My Business listing accumulates, the more credible and attractive your business appears in search results. 68% of people say positive reviews make them more likely to use a local business.This directly translates into higher conversion rates. In fact, a mere 5-star increase can boost conversions by 25% or more!
Set Your Business Apart with top-notch Local SEO Agency
Now that you know why Google My Business matters, partner with the top local SEO company in India to unlock its full potential.With dedicated GMB profile management and optimization from Carney Technologies – The Best Local SEO Agency in India – you can maximize your local findability and visibility across Google.
Our award-winning team specializes in local SEO campaigns that attract more nearby website visitors, phone calls, direction requests, reviews, and sales. Dominate the #1 local search engine and beat local competitors with our cutting-edge local SEO strategies.
Get Proven Local SEO Results for Your Business
Stop losing potential local customers and sales to subpar Google presence and local search visibility.With Carney Technologies’ expert Google My Business optimization services, your most profitable customers – nearby searchers – can quickly find and engage your business across Google platforms.
Contact us today by visiting our website https://www.carneytechnologies.com/ for an audit of your Google My Business profile and local SEO growth plan tailored to your business goals. Claim your spot as the top result for local searches in your niche and start converting high-intent website, phone, map, and foot traffic into sales and revenue!
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